10 - Christian Dior
The company was founded in 1946 by designer Christian Dior. It currently designs and retails leather goods, fashion accessories, footwear, jewelry, timepieces, fragrance, makeup, and skincare products, while also maintaining its tradition as a creator of haute-couture under the Christian Dior Couture division. The Christian Dior label remains largely for women’s offerings, although the company also operates the Dior Homme division for men and the baby Dior label for children’s wear. Products are sold throughout its portfolio of retail stores worldwide, as well as through its online store.
Creativity, luxury, and excellence are all words associated with Dior and its cosmetics range. If you haven’t tried any of the brand’s products, be sure to do so immediately.
9 - CHANEL
Chanel S.A. is a French privately held company-owned. Chanel is a luxury company that focuses on high fashion and ready-made clothes, luxury products, and accessories.
It is one of the most top ten and expensive brand which took place in the year 1909 in France by Coco Channel. This brand is very well known for supplying valuable and the world’s high and good quality make – up products. Chanel is well-known for the perfume No. 5 de Chanel and Chanel Suit.
8 - Smashbox
Deans and Davis started this gigantic beauty brand in a photo studio in Culver City. You would not be wrong if you referred Smashbox as the ‘Celebrities’ hideout’. Smashbox has some of the most expensive beauty products. This is partly because its products were first created, tested, and photographed in a photo studio. Mac you, it was not just a photo studio; this is where most celebrities converged for iconic photographs. What would you expect of a makeup made to withstand hot photo studio lights, wind machines, and action? You said it right, EXCELLENT. Though its face products are way expensive, they are known to be of high quality, light on your skin, and keeping the skin clear.
Of late, Smashbox has introduced its 3 in 1 Mascara, and just like its other products, it has already started taking the market by storm.
With Smashbox makeup, it’s easy to create camera-ready looks. From BB cream to lipstick to foundation, you’ll find everything you need to create everyday and special event looks. Apply pucker-perfect lips with lip liner and lipstick combos. And set the stage with Smashbox concealer or BB cream before applying foundation. This professional makeup is made with nourishing ingredients, too, so many products do double-duty hydrating skin.
Smashbox makeup includes everything you need to conceal and prime your skin. BB cream moisturizes, primes, and perfects for a smooth canvas that glows. Smashbox concealer does its job without creasing, caking or settling – and it resists sweat, humidity and transfer. The professional makeup concealer blurs imperfections with light-diffusing spheres. After the use of this makeup, your skin will be ready for liquid foundation.
Stay flawless for hours with the Smashbox makeup foundation. The long-wearing liquid foundation has nourishing ingredients that hydrate, too, as it blurs imperfections delivering a natural look. And look for professional makeup foundation with UVA/UVB SPF – and the formulas will resist sweat, transfer, and humidity, preventing shine all day, too. Use the liquid makeup solo or after you’ve applied concealer and finish with blush and highlighter.
7 - Estee Lauder
Estée Lauder is one of the world’s leading manufacturers and marketers of quality skincare, makeup, fragrance, and hair care products. founded by Joseph and Estee Lauder. Estee Lauder has been enhancing women’s beauty since 1946. The company holds a diverse portfolio of 25+ brands sold in 150 countries. Since its inception in the 1940s, the company has been leaving an indelible mark on all aspects of the beauty industry. Today, Estée Lauder continues to push boundaries in the global premium cosmetics market, making it one of the world’s most popular cosmetics companies. and are innovative, technologically advanced, and proven effective.
Some of its top products :
Estee Lauder Pure Color Envy Liquid Lip Lotion.
Estee Lauder Double Wear Stay-In-Place Makeup.
Daywear BB Antioxidant Beauty Benefit Crème SPF 35.
Bronze Goddess Powder Bronzer.
Estee Lauder Revitalizing Supreme Global Anti-Aging Eye Balm.
Estee Lauder Revitalizing Supreme Global Anti-Aging Mask Boost.
Estee Lauder Micro Essence Skin Activating Treatment Lotion.
Sumptuous Infinite Daring Length + Volume Mascara.
Double Wear Stay-In-Place Flawless Wear Concealer.
6 - RMS Beauty
RMS stands for Rose-Marie Swift, the name of the founder. If you didn’t know, then this is the woman who has been behind the makeup of famous celebrities all over; Celine Dion, Demi Moore, Sophia Coppola, Zoe Saldana, Calvin Klein, Ralph Lauren to name but a few.
RMS Beauty is dedicated to transforming the way women use makeup, and it’s about more than simply using organic ingredients. In fact, that’s only the first step in creating a product that’s not only non-toxic, but that actually heals and nourishes the skin. It all comes down to chemistry: when raw material is processed for use in cosmetics or other beauty products, it typically undergoes a lengthy process.
RMS Beauty products are formulated with raw, food-grade and organic ingredients in their natural state, allowing their living, healing attributes to penetrate and rejuvenate the skin. In their purest form, enzymes, vitamins, antioxidants and their healing properties remain fully intact, encouraging amazing potential for anti-aging effects.
RMS Beauty has also taken extreme care in the use of minimal heat in the manufacturing process of this product in order to keep all nutrients and healing properties alive. All RMS Beauty products are free of harmful chemicals, synthetic preservatives, synthetic vitamins, and genetically modified ingredients (GMO), etc. RMS Beauty is full of healing nutrients that work synergistically with the skin, and are in harmony with nature and our environment. Each ingredient in RMS Beauty is carefully chosen to create a dialogue with the skin. Your touch activates the life force of the product, and nutrients interact with skin to promote hydration, softness, and luminosity.
5 - Neutrogena
Neutrogena is an American brand of skincare, haircare, and cosmetics which is headquartered in Los Angeles, California. According to product advertising on their website, Neutrogena products are distributed in more than 70 countries. Neutrogena was founded in 1930 by Emanuel Stolaroff and was originally a cosmetics company named Natone. It is now part of the US-based Johnson & Johnson conglomerate, which bought the independent company in 1994.
Neutrogena Soap caught fire in the United States, becoming wildly successful there as well as nearly all markets that it was imported to. The soap became so successful in fact, that the Neutrogena name brand outshone that of Natone, which led to the company name being officially changed to Neutrogena in 1962. It was around this time that Neutrogena made another successful pivot, as the company promoted its soaps to the medical community and found footing in this market.
Today, Neutrogena is the number 1 choice for many models and celebrities. It offers high-quality skin and hair care products. Its products are meant to maintain the pH of your skin. The products also moisturize the skin, gives it health and a glowing complexion.
Neutrogena 2020 Top Products :
Rapid Dark Circle Repair Eye Cream.
Healthy Skin Anti-Aging Perfector Moisturizing Retinol Treatment SPF 20.
Skin Clearing Complexion Perfection Salicylic Acid Acne Treatment.
4 - Kjaer Weis
Kjaer Weis is a premium line of natural and organic makeup products that recognize health and beauty equally without compromising luxury or performance. Organic and harm-free, Kjaer Weis’ makeup products are created from the most luxurious natural ingredients in the world in order to nourish and work with the skin, not against it.
On a mission to create makeup products using the finest natural and organic ingredients that rival the performance and luxury of their more mainstream counterparts (without the synthetic ingredients), each Kjaer Weis product – from the beautiful lip stain to their creamy blush and refillable lipsticks – is sublimely, sustainably packaged. all of the compacts are designed to be refillable, so you can mix and match colours, or replenish your favourite shade for life.
Just like RMS, Kirsten Kjaer came up with this line of products after realizing how certain cosmetic products affected her clients. She was determined to come up with alternative cosmetics from safer and natural ingredients. It was then that she took on an eight-year journey of research to produce cosmetics from 100% safe organic ingredients.
Created by Danish-born, New York-based makeup artist Kirsten Kjaer Weis, this high-performance cosmetics line comes in a gorgeous signature Kjaer Weis silver compact designed to be refillable.
Kjaer Weis 2020 top products :
Eyeshadow cloud nine.
Kjaer Weis Foundation.
3 - Maybelline
Maybelline New York, branded as Maybelline New York City, is an American-based New York City multinational cosmetics, skincare, fragrance, and personal care company headquartered in New York City was founded in New York City in 1915, based in New York City and a subsidiary of French cosmetics company L’Oréal.
Maybelline was created by Tom Lyle. He was 15 years at this time. He saw his sister using a mixture of Vaseline and coal dust to make her eyelashes a darker look. It was then that using some chemistry, he came up with a product called lash-in-blow-line. Later on, he changed the name to Maybelline. In 1971, Maybelline came up with Maybelline Cake Mascara. Mind you, this was the first modern eye cosmetic.
Today, Maybelline is selling its products in more than 120 countries globally. It is also leading in the world of lipsticks, nail polish, eyeliners, mascara, eyeshadows.
2 - MAC
MAC Cosmetics, stylized as M·A·C, is a cosmetics manufacturer founded in Toronto, Canada in 1984 by Frank Toskan and Frank Angelo. The company is headquartered in New York City and became part of the Estée Lauder Companies in 1996. MAC is an acronym for Make-up Art Cosmetics.
This company was established in Toronto by Frank Toskan and Frank Angelo. Toskan was a makeup artist and photographer while Angelo was a salon owner. These 2 lacked products with colours that would do well with their photography career. As such, they began a mission to create their products that would meet their professional needs.
Today, MAC brings together culture, beauty, and fashion. MAC has different products designed for different clients. It also has different celebrity endorsers who keep it a notch higher. They include Lady Gaga, Victoria Beckham, Lisa Marie amongst others.
MAC has been known as a global makeup artistry leader and the ultimate color authority. Creativity, trendsetting, and diversity are all at the root of this business, which is famous for impressive collections and collaborations.
1 - L’OREAL
L’Oreal S.A. is a French cosmetics company headquartered in Clichy, Hauts-de-Seine with a registered office in Paris. It is the world’s largest cosmetics company and has developed activities in the field of cosmetics, concentrating on hair color, skincare, sun protection, make-up, perfume, and hair care; the company is active in dermatology, toxicology, tissue engineering, and biopharmaceutical research fields and is the top nanotechnology patent-holder in the United States.
Liliane Bettencourt was the principal shareholder until her death in 2017. As of 2020, Françoise Bettencourt Meyers is the majority owner of the company, with a 33.14% stake.
As one of the largest cosmetics companies and top beauty brands in the world, L’Oréal began its journey in the cosmetic industry more than a century ago in 1909. Today, L’Oreal generates over USD 30 billion in annual beauty product sales. Its product range includes color cosmetics, skincare, haircare, sun care, and fragrances. Its most important brands include L’Oréal Paris, Garnier, Maybelline New York, and SoftSheen. The company also sells luxury brands such as Lancôme, Giorgio Armani, Yves Saint Laurent, and Kiehl’s. It specializes in professional hair care products such as Kérastase, Redken, Matrix, and Pureology and owns beauty product distributors such as The Body Shop.
L’Oreal believes that there is a close link between beauty and diversity. As such, it strives to produce cosmetics that fit the diversity of its consumers.
L’Oreal 2020 Top products :
La Lacque and Le Matte.
La Palette Nude.